The Trust Valley is a public-private partnership aimed at promoting the excellence of the Lake Geneva region in the field of digital trust and cybersecurity.

Public authorities, academic institutions and economic players are joining forces to promote this unique centre of expertise and encourage the emergence of innovative projects. The Geneva Centre for Security Policy (GCSP) is pleased to be a founding member of this initiative. With its Creative Spark, the GCSP helps innovative ideas grow into sustainable solutions for global peace and security through the spark ignited by purposeful, focused and systematic cross-pollination. With  a 6-month programme, Tech4Trust by Trust Valley is the Swiss acceleration program in the field of digital trust and cybersecurity. It aims to boost startups developing innovative solutions to tackle the major challenge of trust and make sure to connect the participants with the organisations actually addressing trust issues.

Join us on Friday 31 March, at 11:00 (CET - Geneva time), for the 4th Swiss roadshow in Geneva to discover cutting-edge startups and discuss emerging issues as with key experts.

This year’s theme will be focusing on “How to face the new challenges of data management and data misuses?”. The technological world is taking a leap forward. How do international organisations and businesses navigate between ChatGPT, facial recognition, digital identity management, and misinformation?